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- 15,000 monthly uniques
- 20,000 monthly pageviews
- 1,500 social followers (Twitter, Facebook, Instagram)
- 800 email subscribers
- Gender: 74% male
- Age: 62% of readers are between 18-44 years of age
- Income: 23% of readers earn $100k+
- Household: 54% of readers have kids
- Education: 46% have a college degree
- Device: 52% mobile users
Types Of Advertising:
- Sponsored Posts: Sponsored posts are a form of native advertising. These posts are written by you, the customer, and are published on the blog like any other post except that there is a “sponsored” piece next to the article. These posts outperform banner ads as they receive more clicks and offer value to the reader.
- Banner: We offer one 350×300 sidebar ad and two 728×90 article ads. The sidebar ad is displayed on the homepage and all articles, and the article ads are displayed on all articles. Banner ads don’t roll so you get all of the impressions.
- Links: Text links are cheaper than banner ads. We offer text links that display in specific articles. Pick the article you want and we’ll advertise your link inside of that article.